GB Group wins top gaming Award for ‘Best Fraud and Compliance Solution of the Year’
~ eGaming Review announces GB Group’s ID verification solutions as best in class ~
London - 15 June 2010 - GB Group (GB) the leading Global Identity Management business, is delighted to announce it has won ‘Best Fraud and Compliance Solution of the Year’ at the EGR Awards, for its market leading ID verification and anti fraud solution, powered by ID3® technology.
Serving over 65% of the key industry merchants, this award is recognition by the gaming industry of GB’s long standing ability to bring innovative solutions to their market space, aiding them in the fight against fraud and allowing them to comply with regulation.
Merchants such as Betfair, Virgin Games, PartyGaming, Skybet, Bet365, Unibet and Ladbrokes understand that they cannot gamble when it comes to ID verification and fraud prevention. Only support from an award winning company and solution will do.
ID3 technology’s unique data matching capabilities makes it possible to authenticate consumers by matching personal identity information against reference data for over 800 million citizens across the globe. It enables organisations to make an instant decision on the authenticity of a customer’s personal details all via a single interface – making the whole ID process seamless. Using a risk-based approach to identity verification, ID3 technology enables online gaming businesses to decide instantly if they should accept a new player, based on their own rules and attitudes to risk.
Unveiled at EGR Live (EGR Award’s sister event), GB’s latest launch, ‘Fraud Management Solutions’ provide the ability to check a customer’s application details, core identity attributes, physical location and even the ID of the device being used across various sources. Predominantly intended to increase revenues and support fraud reduction across all areas of the business, a customer’s identity can be cross referenced against a number of centrally managed data sources containing evidence of known or suspicious fraud.
Presented at a gala dinner at London’s stunning Old Billingsgate, the GB gaming and product innovation team, led by GB’s managing director, John Lord collected their prestigious award.
John Lord commented, “This award represents GB’s continuous drive for constant innovation to deliver the ‘best in class’ ID verification solutions to our clients and reflects the high level of confidence the gaming industry has in GB. Our global ID verification services extend far beyond just an identity or age check, as our latest product release ‘Fraud Management Solutions’ demonstrate.” Lord continued, “EGR provides world-class content for the fast moving environment of the online gaming industry and we are extremely honoured to win this award at such a prestigious event.”
Now in its 6th year, the EGR Awards are the industry’s premier awards ceremony rewarding the very best in the online gaming industry. New for 2010 is the launch of awards for the industry’s service providers and B2B operators. GB won the top prize over companies including 192.com, CQR Payment Solutions, First Atlantic Commerce, Iovation, Moneybookers and VASCO Data Security.
To read more about the eGaming Review B2B Awards please click here.
For further information about GB's global Identity Management applications, please contact:
Maxine Morgan, GB Group
Number: 01244 657333
Adrie Wessels, Bite Communications
Number: 020 8834 3474